About Foundation

We are here to help farmers and beef industry to satisfy a consumer!

About Us

The aim of the Foundation is to improve consumer satisfaction of meat products through fostering (facilitating) the application of global collaborative meat research knowledge throughout supply chains.

We are the best international team for eating quality research and implementation in beef industry!

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Beef trading

Collaborative international research linked to United Nations Economic Commission for Europe standards applied to commercial description and trading of beef.

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Beef grading

Collaborative international research linked to United Nations Economic Commission for Europe standards for consumer sensory evaluation applied for continuous improvement in beef grading systems based on consumer prediction modeling.

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Facilitating the availability of eating quality tools, protocols and software to underpin collaborative projects and knowledge transfer.

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Oversighting through a Scientific Reference Group, a global research DataBANK of meat research data from participating countries to foster continuous improvement in eating quality prediction.

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Common language


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Linda Farmer

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The Council

The Council is a body which makes decisions, monitors the activity and assesses the work of the Foundation.
Jerzy Wierzbicki

President of Polish Beef Association

Dr Rod Polkinghorne
Member of the Council

Leader of Meat Standard Australia project

Dr Declan Troy
Member of the Council

Director in Teagasc

Michael Crowley
Member of the Council

Director in Meat Livestock Australia

Mangement Board

Dariusz Szydełko
President of the Management Board

Scientific Reference Group

Foundation members of the SRG are countries who have data based on MSA protocols. These would include representatives from Poland (PBA/SGGW), Northern Ireland (AFBI), USA (Texas Tech), Ireland (Teagasc), Australia (MLA), France INRA, England (AHDB).
Dr Rod Polkinghorne
Project Leader of the Scientific Reference Group

Rod Polkinghorne was appointed Project Leader of the Scientific Reference Group. This position would be funded to provide governance.

Dr Jean-François Hocquette (INRA)
Leader of the Ontology Technical Working Group

Since 1991, Dr JF Hocquette has been a research scientist at INRA (the French National Institute for Agricultural Research). His research interest mainly concerns muscle biology as relevant to muscle growth and beef eating quality. Dr Hocquette is strongly involved in the activities of EAAP (European Federation of Animal Science) and he is editor-in-chief of the French R&D Meat Journal

Dr Linda Farmer
Leader of Flavour Technical Working Group

Head of Food Research Branch in AFBI.
AFBI Food Research Branch is a recognised centre of expertise on the management and prediction of eating quality and flavour of meat and we are collaborating with colleagues across Europe, USA and Australia.
email: linda.farmer@afbini.gov.uk